See which companies use your product
Connect your product events and AccountLens tells you which accounts signed up, which are growing, and which stopped using your product.
You have product events. But which companies matter?
Most B2B SaaS teams track signups and activity. But raw events do not show you what you actually need to know.

You see user emails, but not the companies behind them

You have event logs, but no sense of which accounts are active or fading

You want a logo wall for your site, but no clean way to collect and approve logos

Product analytics tools give dashboards. You need account context

Customer Success teams ask which accounts need attention. You have no answer

You need to spot churn risk early, but events do not flag it automatically

How AccountLens works
Three steps to account visibility
1
Send basic product events

Send a signup event with user email or workspace ID. Send usage events as users interact with your product. That's it.

2
AccountLens identifies companies

We extract the domain from email addresses (e.g., @acme.com) or accept a workspace/account ID you provide. Then we enrich the account with company name and logo.

3
See which accounts are new, growing, or dropping

AccountLens surfaces new accounts, flags accounts with increasing usage, and highlights accounts that stopped using your product. No configuration needed.

What you get
Everything you need to understand your accounts
Account view
  • List of all identified companies using your product

  • Company name and logo automatically enriched

  • See first activity date and most recent activity

  • Usage trends for each account over time

Signals
  • New accounts highlighted automatically

  • Growing accounts flagged when usage increases

  • Dropping accounts detected when activity falls

  • Opinionated defaults that work out of the box

Logo Wall
  • Curated "Used by" section for your website

  • Approval workflow: review logos before showing

  • Export logos or embed via snippet

What the signals mean
Clear, actionable insights with adjustable thresholds
New

An account is marked New when it first appears in your product. By default, accounts are considered new for 7 days. You can adjust this window.

Growing

An account is marked Growing when usage increases compared to the previous period. AccountLens compares the last 7 days to the 7 days before that. If activity went up, it's flagged.

Dropping

An account is marked Dropping when usage decreases or stops. If an account was active but has no events in the last 7 days, or if activity dropped significantly, it's flagged so you can follow up.

Integration
Minimal setup, maximum insight
Minimum required events
  • Signup event with user email or workspace/account ID

  • Usage events showing activity in your product

That's it. You do not need to track dozens of events or set up complex funnels.

Privacy and compliance
Built with European privacy standards in mind
  • GDPR-friendly approach

    We identify companies by domain, not by tracking individual behavior

  • Minimal PII

    We process email domains or workspace IDs you control

  • You control your data

    You decide what events to send and when

  • EU-compliant hosting

    Data hosted in EU-compliant infrastructure

Frequently asked questions
Is this a product analytics tool?

No. Product analytics tools focus on events, funnels, and user behavior. AccountLens focuses on companies. It tells you which accounts are using your product and flags important changes. Use it alongside your existing analytics.

How do you identify companies?

We extract the domain from user email addresses (e.g., user@acme.com becomes Acme Inc). You can also send a workspace or account ID directly. We then enrich the account with company name and logo using public data sources.

What if multiple domains belong to one company?

You can merge accounts manually in the dashboard. If you provide a workspace/account ID from your system, we use that as the primary identifier and group users accordingly.

Do I need to instrument dozens of events?

No. Send a signup event and a few usage events. AccountLens is opinionated: it assumes you care about new accounts, growing usage, and drop-offs. You do not need to configure complex rules.

Can I hide or approve logos before using them?

Yes. The Logo Wall feature includes an approval workflow. Review each logo and decide which ones to display publicly. You control what appears on your marketing site.

Does it work for B2B with workspaces?

Yes. If your product uses workspaces, teams, or organizations, send the workspace ID with each event. AccountLens groups users by workspace and treats each workspace as an account.

What if an email domain is generic (like gmail.com)?

Generic consumer email domains are excluded by default. We focus on company domains. If you need to track a specific account with a consumer email, you can override this by providing a workspace ID.

How much does it cost?

Pricing is self-serve and starts around €29-€99 per month depending on the number of accounts tracked. We show transparent pricing once you sign up and connect your product.

Stop guessing which accounts matter
Connect your product events and see which companies are using your product in under 30 minutes.
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AccountLens

Know which accounts are using your product

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